India’s Multinational Tyre Manufacturer uses Warranty Analytics to analyse warranty claim’s trends

About the Customer

Industry: Tyre Manufacturer

Company Description: The customer is an Indian Multinational tire manufacturing company and the largest manufacturer of tires in India, also the sixth-largest manufacturer in the world. It is headquartered in Chennai, Tamil Nadu, India. The company manufactures rubber products including tyres, trends, tubes and conveyor belts, paints, and toys.


  • Difficulty in performing a comparative analysis of warranty claims filed.
  • Inability to track warranty claims & rejects due to lack of streamlined reports.
  • Disaggregated and unstructured data is leading to difficulty in categorising claims.
  • Data duplicaton, slower report generation times & disorganized data updations.

Business Use Case:

  • Examining claims patterns based on manufacturing plants, rim size, production over time and remaining NSD.
  • Analysing equal exposure trends to formulate an exposure comparison reports.
  • Categorizing the type of adjustments done for the claims filed, such as defect type, product type, size, exposure time and manufacturing plans.
  • Formulated an ETL pipeline with automated data refreshes.

Existing BI Architecture

Proposed Solution

Business Impact

  • Identification of Exposure-based NSD helped send timely updated to the customers to warranty claims rejections.
  • Analysis of claims patterns helped optimize operational costs.
  • Data discrepancy is now avoided due to the automation of data refresh cycle.

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